I completely agree with that point, and make the same recommendations to people around me for the exact same reason.
However, you could very well imagine apple creating a sort of "third party app store guidelines" that would make it compulsory for third party app store to check apps for security violations prior to publishing an app.
Apple would then move one layer up. Instead of directly enforcing and distributing apps, it would enforce store basic rules, and leave some rules to others. Pretty much like what you'd do if you were to create a franchise.
There are intermediate grounds between "we control everything, and are the only one allowed to push apps" to "we allow everyone to install anything they want".
The idea is just to open this part of the market (app distribution) to competition.
However, you could very well imagine apple creating a sort of "third party app store guidelines" that would make it compulsory for third party app store to check apps for security violations prior to publishing an app.
Apple would then move one layer up. Instead of directly enforcing and distributing apps, it would enforce store basic rules, and leave some rules to others. Pretty much like what you'd do if you were to create a franchise.
There are intermediate grounds between "we control everything, and are the only one allowed to push apps" to "we allow everyone to install anything they want".
The idea is just to open this part of the market (app distribution) to competition.