There's a meta-lesson about the structure of the software industry, though:
Different market niches in software have wildly different sizes & profitabilities. It's worth doing everything you can to get into a market that is both huge and wildly profitable, and once you're there, you should do everything you can to defend that niche from new entrants.
Pretty much everything in Google's strategy - the constant rewriting, the expansion into adjacent markets like web browsers and mobile phones and ISPs, the highly-paid employees, the 20% time - follows from this. Also, most of the counter-intuitive advice in the startup world - the obsessive focus on growth, the companies that shut down because they aren't growing fast enough, the existence of venture capital and willingness to accept significant losses of control in exchange for capital infusions, the use of disposable coding practices and technical debt - also follows from this principle. A lot of things about the software industry that seem stupid, irrational, or short-sighted become perfectly rational when you understand the market structure of technology.
Different market niches in software have wildly different sizes & profitabilities. It's worth doing everything you can to get into a market that is both huge and wildly profitable, and once you're there, you should do everything you can to defend that niche from new entrants.
Pretty much everything in Google's strategy - the constant rewriting, the expansion into adjacent markets like web browsers and mobile phones and ISPs, the highly-paid employees, the 20% time - follows from this. Also, most of the counter-intuitive advice in the startup world - the obsessive focus on growth, the companies that shut down because they aren't growing fast enough, the existence of venture capital and willingness to accept significant losses of control in exchange for capital infusions, the use of disposable coding practices and technical debt - also follows from this principle. A lot of things about the software industry that seem stupid, irrational, or short-sighted become perfectly rational when you understand the market structure of technology.