On: How To Write With Style (1999)

[techer]

From the comments I found the original and the origin in quite interesting.

http://www.infomarketingblog.com/power-of-the-printed-word/

Including:

Kurt Vonnegut: “How To Write With Style”

Bill Cosby (before he became a TV sitcom superstar): “How To Read Faster”

Malcolm Forbes: “How To Write a Business Letter"

Walter Cronkite: “How To Read A Newspaper”

And George Plimpton: “How To Make a Speech,” among others.