> Add on to this the customer support, marketing, warranties, legal expenses, returns and other typical overhead of production.
This is often why startups and SMEs can sell at lower cost too. The overheads are lower. I work for a medical devices company and our main competitor is more expensive than us and keeps having layoffs (or so it is rumoured). It's hard for them to cut prices for similar products when they have 10x the staff.
This is often why startups and SMEs can sell at lower cost too. The overheads are lower. I work for a medical devices company and our main competitor is more expensive than us and keeps having layoffs (or so it is rumoured). It's hard for them to cut prices for similar products when they have 10x the staff.