Not necessarily. You read them and figure out who it is from and what it says.
> How do you measure the satisfaction of customers who never complain?
That's harder. You still talk to them, ask the for their opinion. They are people too besides just being "revenue generators". Our customers quite often just wrote back and praised us. We put that on our social media (FB, Twitter, our site). Someone was doing that as a part-time thing.
> Do you respond to customers with explanations about how horrible your software is
It really depends what it is. Sometime they might be upset about something else in the product or they try to solve a completely different problem. Sometimes they use the product how it is not intended and another company might be a better help for them.
> Do you visit their home and chat with them about their feelings and anxieties?
Home? No, but we did invite some onsite to visit us. Asked them about their families and had lunch with them. As surprising as it is, customers are people too. Treat them like people they'll sell the product for you.
> Emphasizing money or votes is hardly something to apologize for, as long as you don't overlook the limitations and ignore other forms of feedback.
And that's probably why Hillary lost. It was just about getting the right vote blocks. Women: that's easy, she's a woman "so I'm with her" works, done. Blacks: "Let's hire Jay-z to throw the N-bomb at them I hear they like that". Easy-peasy, that block is good. We'll call them back in 4 years. And so on.
Everything looks good on paper, polls look good, did the right tricks in the book yet delivered the worst Democratic performance in what 20 years?
Is fanatical customer support and putting customer needs first really such a radical idea? I would say failure to understand and connect to customer's needs is as a common cause of why companies fail.
Not necessarily. You read them and figure out who it is from and what it says.
> How do you measure the satisfaction of customers who never complain?
That's harder. You still talk to them, ask the for their opinion. They are people too besides just being "revenue generators". Our customers quite often just wrote back and praised us. We put that on our social media (FB, Twitter, our site). Someone was doing that as a part-time thing.
> Do you respond to customers with explanations about how horrible your software is
It really depends what it is. Sometime they might be upset about something else in the product or they try to solve a completely different problem. Sometimes they use the product how it is not intended and another company might be a better help for them.
> Do you visit their home and chat with them about their feelings and anxieties?
Home? No, but we did invite some onsite to visit us. Asked them about their families and had lunch with them. As surprising as it is, customers are people too. Treat them like people they'll sell the product for you.
> Emphasizing money or votes is hardly something to apologize for, as long as you don't overlook the limitations and ignore other forms of feedback.
And that's probably why Hillary lost. It was just about getting the right vote blocks. Women: that's easy, she's a woman "so I'm with her" works, done. Blacks: "Let's hire Jay-z to throw the N-bomb at them I hear they like that". Easy-peasy, that block is good. We'll call them back in 4 years. And so on.
Everything looks good on paper, polls look good, did the right tricks in the book yet delivered the worst Democratic performance in what 20 years?
Is fanatical customer support and putting customer needs first really such a radical idea? I would say failure to understand and connect to customer's needs is as a common cause of why companies fail.