I believe (I could be wrong) that Facebook's estimates are based on what people put in their profile. This means the USER wrote what they were interested in.
We've seen time and again that customers are not good at telling businesses what they want. "People don't know what they want until you show it to them."
If this were based on actual browsing habits, that would be different. Just take warning.
Free advice: put the length of the video before the video. If I can't forecast when I will get out of a given activity I am a lot less likely to enter into it.
I believe (I could be wrong) that Facebook's estimates are based on what people put in their profile. This means the USER wrote what they were interested in.
We've seen time and again that customers are not good at telling businesses what they want. "People don't know what they want until you show it to them."
If this were based on actual browsing habits, that would be different. Just take warning.