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Ask HN: Pricing dead zone: 300$-3000$
3 points by lukasm on Sept 15, 2016 | hide | past | favorite | 1 comment
Recently, we launched a product with the following pricing: Free, 500$/m, 1000$/m, Enterprise (more info http://rolepoint.io/price.html)

I read somewhere there is very little software products in range 300$-3000$. It's too expensive to use a credit card, too cheap for enterprise sales. I think it was Joel Spolsky's comment to some article. I can't find it, because probably I'm using an incorrect term.

Can someone provide some resources?




http://www.joelonsoftware.com/articles/CamelsandRubberDuckie... :

> Notice the gap? There's no software priced between $1000 and $75,000. I'll tell you why. The minute you charge more than $1000 you need to get serious corporate signoffs. You need a line item in their budget. You need purchasing managers and CEO approval and competitive bids and paperwork. So you need to send a salesperson out to the customer to do PowerPoint, with his airfare, golf course memberships, and $19.95 porn movies at the Ritz Carlton. And with all this, the cost of making one successful sale is going to average about $50,000. If you're sending salespeople out to customers and charging less than $75,000, you're losing money.




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