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It's also almost like it would be logistically inefficient to stockpile enough product ensure 100% availability on launch day.


Just-in-time inventory?


Handling massive spikes in JIT manufacturing sounds really difficult.


Not particularly, JIT is based on proper forecasting, something difficult to do with new products (especially form Apple's standpoint). It is more appropriate with established products, which may have spikes in their demand (iPods get bought more during Christmas).




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