There is a difference between, shiny shit, minimal design, and no design. Ford F150 Raptor is shiny shit, a Jeep Wrangler or an Icon FJ are pretty minimal design, and a subframe and 4 wheels, is just a subframe and 4 wheels. Sure, the letter can get you from point A to point B, but come on, it's not a proper car. I would argue that the design on c2.com and the wonderful diatribe of the fellow with a little too many "fucks" in his opus lacks design entirely rather then keeping it minimal, there is a difference. The lazy lack of design, which is similar to the lazy over-designing, should not be confused with proper balance of minimal design.
It has the very best design! http://motherfuckingwebsite.com/