Sounds good to me - at the high end of the car market, adding an extra 4k is not a big move on the price elasticity curve, but as long as it's profitable at the margin, then spending 4k of capital to "buy" market share seems sensible.
I would not rush to sell tesla shares on this headline, and at least they seem to know where the car market is going.
I would not rush to sell tesla shares on this headline, and at least they seem to know where the car market is going.