To add onto this, college meme groups on Facebook have largely replaced Yik Yak's niche in the past year or so. And those don't require millions in VC funding!
So if you use this and the servers go down or your WiFi doesn't work or whatever else malfunctions, your pet starves? Oof, that's rough. This reminds me of the Internet of Shit Twitter account. They would love this.
I think if he hadn't gone on his moral high-horse and ranted about "free market societies" and "revolutions" he would've avoided much of the controversy. I sympathized with his actual grievances, but not his armchair ranting in the second half of his article.
I think he would have been better received if he was actually concerned about the people instead of his car. His solution seems to be "out of sight, out of mind", instead of e.g. taking on the glaring inequality. No wonder people are indignant.