The feature is supposed to be built into other apps like whatsapp, Instagram or Facebook messenger. From there it offers a faster experience than jumping to the iOS camera. It is also faster than aiming for buttons to get to the apps' camera.
It's an idea for communication/social networking apps, that have a camera feature built in. It is not available in any app so far, but I'd love to see someone pick it up.
Basically turn the phone sideways and the camera turns on. Turn it back to portrait and you are back in your app.
I'm borrowing from snapchat here which uses a similar concept (tap for pics, hold for video) and tried to cut/avoid additional steps. As for focussing: why must focus and trigger be two distinct actions?
I sometimes play with the focus when I'm taking videos. Sometimes I'd want the focus to be very up close at first and then focus more on the background while recording. Also, it's not always easy to tell if the object is too close/far to focus on, so the picture might not come out too well.
If you're thinking Snapchat and the video lasts until you release, the focus could perhaps be controlled by dragging over the area rather than tapping.
Overall, the focus isn't that big of a deal, but, to make as many people as possible happy, I would find a way to include as many features as possible. Flash is also a very important feature that wasn't accounted for. On top of that, how would the user go about toggling between the front and back facing cameras?
Thank you for the feedback. I hadn't thought that it could be interpreted that way.
The idea is that it tapping and holding for photo/video works anywhere on the screen.
I also would like it to focus on tap (shooting = focussing)
