Your call. I'd change it now before the business grows. Besides, a more generic name would better support expanding your offerings beyond avocados.
Fruits and veggies available at most markets suck. Quality and taste is horrible. Sell quality produce guaranteed to taste great and people might beat a path to your door. Just don't call it what you are calling it. "Ralphs" could have been a plumbimg company. Pick something less descriptive and more brandable.
Like it or not the hispanic population consumes a lot of avocado. Don't get off the line with a name that diverts a huge chunk of your potential audience from your value proposition. It's a mistake.
Our avocados are handpicked by an expert avocado picker :) There is currently no price for returns as satisfaction is guaranteed! Pricing is dependent on the delivery location and the number ordered.
But as a buyer, I'd like to know the prices upfront before ordering so that I am not shocked when quoted a price upon delivery. "Our avocados are hand picked by an avocado expert"? Woooo..
Why not just include a bid with your order? If you know you can get avocados for $2 each at the store near you, and you want to buy 10 near-ripe avocados, why not include a bid with your request? Eg. "I want to buy 10 near ripe avocados, can you do that for < $25 shipped?"
If they aren't listing prices, you should take that as an opportunity to haggle and get a deal.
We do text the prices upon confirming an order, it depends on quantity and location. We wouldn't show up at your door before letting you know the price!
I don't understand. Why place the order before confirming the prices? Why not just put it on the site and save the text? A service like this refusing to give me a price until an order is placed will make me a bit suspicious and leery from a consumer's perspective.
Why the secrecy on the prices of these avocados? I don't get it.
This thread has gone from a parody of the reluctance of HN readers to spend money to actual reluctance to spend money.
I must protest!
We still need a discussion about how the NSA is instrumenting avocados to track us, how free markets distort government regulation of avocado markets, how we should all grow our own trees, how YC has jumped the shark by funding avocado services without a proven business model, how we are in an avocado bubble and a deep learning implementation that generates avocados crossed with dogs.
You say it's location-based, buuuuut... I entered in nothing but my out-of-area phone number (read: no location) and I was texted a price for some avocados. One hour later I got a completely unprompted text with a different price for the same number of avocados.
Otherwise, is it possible to get same-day delivery of these? I can easily get avocados in general for way cheaper at Costco, but getting ripe ones last-minute is always a time-consuming challenge...
