"a statement about what happens when people play their 'proper' roles within a system, following prescribed conduct with respect to that system, while remaining blind to the moral consequences of what the system was doing — or at least compartmentalizing and ignoring those consequences."
Like Todd in Breaking Bad, who is in fact a neo-nazi.
I'm a cofounder, my name is Julian. I definitely understand your point and it has been a topic of debate with us for quite some time. However, we think that college campuses are perfect for something like this because of the pre-existing communities, and the security (albeit mild) that they provide. There are obviously a lot of students scrounging for cash, but we think that with professors (anyone with a .edu email) there will be a good amount of people posting as well. Beagle is also ideal for quick and easy tasks, so they probably won't be very expensive.
We think that college students are more motivated to run around doing tasks for each other, a little more desperate for quick cash, and there's already an existing community at every campus. Eventually we'll spread beyond colleges, but for now it should be a good way to spread.