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KISS Trust is a company that offers revocable trusts for people. Someone on the MMM forum said that this company was a scam and warned others to stay away. That post made the first page of Google for a search for KISS Trust, and the company noticed. They sent a cease and desist to the blog owner demanding that he take the post down. He refused. Now the company is getting more bad press because of the legal fight than from the original post. It might have been better to create an account and respond to the original poster directly to resolve the issue.



Just to be clear...

The first part of this post is correct. Except that after receiving the legal threat, the blog owner DID remove the offending forum thread.

But then the blog owner created a new thread describing the legal threat (can't be libelous to describe a business tactic they've actually employed, can it?), which has led to much additional discussion and bad press.

Oh, and there's apparently also a wikipedia editing war going on between the internet and the company PR person. Any guesses on how that one will end?

-new user, followed link from MMM blog to get here.




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