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Show HN: Mobile friendly property listing to Rightmove (UK) (wigwamm.com)
20 points by rayhano on July 31, 2013 | hide | past | favorite | 13 comments


Without wishing to be the bearer of potentially bad news, I would suggest that you may run in to potential issues due to the below links, showing a UK registered trade mark for 'Wigwam' and an active website for an estate agent going by that name. Due to the similarity of services and name, they would have a good case for trade mark infringement.

http://www.ipo.gov.uk/tmcase/Results/1/UK00002311778

http://www.wigwamonline.com/

Apologies if this has already been addressed of course.


Got to love Hacker News for thorough research.

Yes, there is an agent in the West Country that have 'wigwam' trademarked.

At this stage, we have no revenue, few customers and are trying to cut the many years it takes to get product/market fit.

When we have a product people love, then this is an issue. Otherwise, I think I should focus on the product and my customers.

If wigwamonline come knocking, I'll chat with them. :)


I'd personally prefer to have a clear name as free from risk as possible (or at least known risks) from the start, rather than have to start at square one if I have to change my name in the future after I've built up goodwill (and also incur costs in the process).

However I appreciate your reasoning and all the best.


It's just people can't say Wigwamm without smiling... :)


Are you associated with Rightmove at all? I couldn't find an API on their site.

If not, how are you planning on monetizing this? You've got what appears to be quite a large team for a product that mentions nothing on pricing or "how it works".

Design wise, its very clean. I love the colors and the logo. However, the very first screen is part of a trend that really irks me. Why use the entirety of my machine's viewport to show me a screenshot, a couple words, and a CTA to request an invite when I know nothing about the product other than "list properties"? It looks good, don't get me wrong, but I feel there is a missed opportunity to sell.


Rightmove have a new API in private beta (they call it the Real-Time Data Feed).

I called them to complain about the lack of an API, and they said there was a project in the works... so we got ourselves access to test out in their sandbox.

The app will be paid for by agents on monthly subscriptions. We're testing out pricing now (we're close to settling at £45 per branch, per month).

A 'How it works' section is coming; video should be up by the end of the week, with better screen shots the following week. Thanks for helping to name the section. :)

I get what you're saying about the opening page. Would you like a paragraph, more screenshots in the 'phone', a illustration, or something else?

Thanks so much for commenting.

Rayhan


The section right under this is great, sums up the basics. The only part I'm getting at is that you have to scroll to see it.


Do you think some sort of navigation hints or bar should be present?


We've got a reputation in London for constantly iterating and not allowing customers a chance to get used to a product we've just released.

As such, we've got a new motto (during Ramadan): Break Fast and Move Things.

Thoughts? :)


Would be very grateful for comments.

A sneak peek of the app is available to play with here: http://wigwamm.co.uk


Looks pretty neat!

Couple of issues in Chrome; you can't add a webpage to the home screen with the share button, as that's only present in Safari. Tapping the status bar jumps to the top of the very long web form, which was kinda frustrating but may not be fixable. Chrome hides the address/toolbar bar, so tapping the status bar is necessary to get the bar.

From a product perspective, it's actually not clear that you're listing a property for rent until you hit the move in date or pcm price screens. I'd probably tidy up the photos section to allow adding arbitrary photos with a label rather than the list of repeating forms. The deposit term probably needs to be more flexible (or accept a numerical value).

I didn't go past the confirmation screen in case it published a listing!


Brilliant, that's great feedback.

The form will hold its state better in the next iteration. And the front screen will be markedly improved: https://www.dropbox.com/s/867t4ef5b0ddkvy/Wigwamm%20List%20A...

:) We haven't hooked it up to anything but email at present; live listing should be functional from 6 August (Rightmove's 'Go Live' date)


Very clear and to the point.




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