> For example, Apple is not a green company by any objective measure.
To provide some additional context, Apple's aim[0] is to be carbon neutral (across its supply chain and products) by 2030. That puts it ahead of about 99% of regions in the world[1]. I don't know how "absurdly water ... intensive" the company is, though, or what environmental damage it might be responsible for in that regard.
Apple plans to reduce emissions by 75% till 2030 and fill the gap with carbon offsets, which unfortunately all-too-often don't mean anything. Reducing their emissions by 75% is an admirable goal, filling the gap with carbon offsets and advertising with them not so much.
To provide some additional context, Apple's aim[0] is to be carbon neutral (across its supply chain and products) by 2030. That puts it ahead of about 99% of regions in the world[1]. I don't know how "absurdly water ... intensive" the company is, though, or what environmental damage it might be responsible for in that regard.
[0] https://www.apple.com/newsroom/2021/10/apple-charges-forward...
[1] https://en.wikipedia.org/wiki/Carbon_neutrality#Countries_an...