> First, anchoring is very real and humans judge things in comparison to others, especially when compared to unclear things.
This isn't anchoring in the true sense, though. That's my point. It's like saying "my car costs £10000 and my house is £300 000 and my car goes everywhere so this house is a rip off". It's apples and oranges. People are being irrational about software purchases because MS etc. are cheap.
> It’s like those epi pens that went up in price right?
it isn't, because the price of the SaaS hasn't changed.
> Relative ROI is also important as we have to prioritize. GitHub seems a much better value to cost than this tool.
For something that costs tens of dollars per month for a company that employs software developers, there is zero debate about whether they can afford it. Provided ROI > cost, why on earth wouldn't you?
This just seems like irrational behaviour caused by the fact that software has near zero marginal costs and most people don't understand that.
This isn't anchoring in the true sense, though. That's my point. It's like saying "my car costs £10000 and my house is £300 000 and my car goes everywhere so this house is a rip off". It's apples and oranges. People are being irrational about software purchases because MS etc. are cheap.
> It’s like those epi pens that went up in price right?
it isn't, because the price of the SaaS hasn't changed.
> Relative ROI is also important as we have to prioritize. GitHub seems a much better value to cost than this tool.
For something that costs tens of dollars per month for a company that employs software developers, there is zero debate about whether they can afford it. Provided ROI > cost, why on earth wouldn't you?
This just seems like irrational behaviour caused by the fact that software has near zero marginal costs and most people don't understand that.