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I was also invested heavily and still am a little bit even if my usage is decreasing.

Wow I loved instagram, first the filters that made people try to be artsy managing to distract people from the fact that early phone cameras had terrible quality.

Then there were stories, while unfortunately ripped off Snapchat, they did a great job with it and it fit right in with the image first social network. People started posting stuff simpler than the perfect life of their feed.

When people started complaining about tons of ads, I didn't have them, I quickly discovered I was in some AB test, eventually they probably saw how ads were perfoming well now we all have them, holy shit its a lot of ads.

Now its a cesspool of ads, marketing, activism, they moved the notifications tab out of the navigation bar to have space for a shopping tab, people are marketing their hustles, trying to build up personal brands, its so used that businesses almost require an instagram presence, signal to noise ratio is getting worse by the hour.

I still use it quite a bit because it helps me keep up with lots of people from back home and other places I've lived but as it floods with ads people share less and less personal stuff to, feels like a post-social media age is going to come eventually.




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