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How is this any different than a picture? We have been making fake pictures, editing, airbrushing, photoshoping for years.



Yeah I don't buy this idea at all. People freaked out over the ability to edit photos in dark rooms decades ago. Trust didn't deplete because pictures got tied to identities which in turn is tied to reputation (or by verifying "hey is that picture of the president k-wording a person with a gun real" with a trusted institution or something), etc.

There's other cool stuff that will come of this but the fact that this is the idea mentioned every single time shows a severe lack of imagination in our sphere.


What do you mean trust didn't deplete?

Faked images are super popular and effective and are used to reinforce biases.

Major outlets like Fox News that traffic in false information have bad reputations and also good reputations among others.

You are right that this is isn't a technical problem though. Why bother faking a video or photo when fake words (misquotes and lies) are 10000 cheaper and just as effective?


We've always been able to edit a video frame-by-frame, but it takes quite a bit of time. Now you can deep-fake a video at real-time. Imagine the disinformation that can be produced so quickly in response to the news cycle.

We are in for a grave period in history indeed.


Barrier to entry has completely changed. A dark room wasn’t something most people had access to. Photoshop required money, time, and skill.

We’re entering an era of radically different scale where anyone will be able to manipulate imagery. Our environment could be saturated with fake media in a way it’s never been before.


Those have taken much more time to produce. Now it will take just a few seconds.


People on FB and Reddit are just upvoting Twitter-screenshot-style pictures and screenshots of headlines with no sources. That takes about 2 seconds to create. Just choose-your-own-caption with an accompanying image.

The fear of fake videos is overblown. What amounts to a screenshot of a headline can get 30k upvotes and comments on Reddit without anyone asking for a source. That tendency is what worries me, not the medium.


The fake screenshots and the fake videos are both troublesome. How do we know what’s true and what isn’t? How many false facts do you believe?

I can imagine a world where false tweets/videos/headlines are generated specifically for you to keep engagement levels high. The outcome would be not only do we not know the truth, but no one can agree on the truth. It’s something that currently exists in our society, but technology can make the split bigger.


> People on FB and Reddit are just upvoting Twitter-screenshot-style pictures and screenshots of headlines with no sources [..]

Those are much less sophisticated than the sorts of stuff this enables.

Pointing out a qualitative similarity does not mean quantitative differences don't exist, and quantitative differences sometimes create qualitative differences as emergent properties on a higher level, e.g. that of society. Denying this truth (and downvoting me for saying so) is idiotic.




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