On: Japanese ninja history student gets top marks for ...

[lupire]

The professor didn't finish heating/reading the essay because he was saving it for the media, which someone in class reached it to.

What's the term for this concept, where the expectation of media coverage changes the event being covered, even though the event wasn't originally intended for the media?

[dmit → lupire]

I think physicists won't mind if we extend the "observer effect" to cover this case.