Though most likely, there is a specific segment of that 150K that will really like your product. I'd try to pin down their profile. How do you do it?
Hustle to get a list of names/phone/emails of 100-200 of these individual investors. Call them and collect some demographic info about them along with some industry specific info. Schedule a demo of your tool. After you do a few dozen demos, you will pick up on the trend of the profile of your ideal client who really needs your tool.
It's the general process I'm using right now to do sales and it's working out well in the initial stages.
Though most likely, there is a specific segment of that 150K that will really like your product. I'd try to pin down their profile. How do you do it?
Hustle to get a list of names/phone/emails of 100-200 of these individual investors. Call them and collect some demographic info about them along with some industry specific info. Schedule a demo of your tool. After you do a few dozen demos, you will pick up on the trend of the profile of your ideal client who really needs your tool.
It's the general process I'm using right now to do sales and it's working out well in the initial stages.