Twitter is (in a way) because Old Spice has coordinated this with a promoted tre...

Timothee on July 13, 2010 | parent | context | favorite | on: Old Spice on Twitter

Twitter is (in a way) because Old Spice has coordinated this with a promoted trending topic and a promoted tweet.

YouTube is (in a way) as well since Old Spice is probably paying for their channel.

Reddit, maybe, if Old Spice became a Gold Member.

reader5000 on July 13, 2010 [–]

You think they could at least buy a reddit ad.