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I am a subject matter expert in digital marketing with an emphasis on semantic search. My role at Thomson Reuters is to help the organization improve performance across our portfolio of 10,000+ client web properties by improving the processes and practices we use to serve our clients in the consumer legal industry.
Outside of my job at Thomson Reuters, I am an author, speaker and graduate student. I have written about marketing, customer loyalty, search marketing, leadership and other topics. My graduate studies focus on organizational leadership and innovation with an emphasis on understanding how information technology continues to change our world and how leaders and organizations can best respond to the challenges this creates.
I live in Burnsville. MN which is on the southern edge the Twin Cities metro area of Minneapolis and St. Paul.
Anything I write or share here is my own opinion, not that of my employer.