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created:December 21, 2011
karma: 733
about: I work at making organizations better at e-commerce. One of my interests is "experience optimization": attempting to reduce the barriers to a sale by optimizing the end-to-end purchase experience (from discovery to delivery).

I've been helping people sell online since 1995.

Currently based in Los Angeles, CA. Feel free to reach out if you ever want to discuss anything over coffee; I'm always in search of new stories and new ideas.

Contact: gavin@estey.com http://www.linkedin.com/in/gavinestey