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> But in reality,

The ads aren't targeted. Or, I'm a really odd target. For example, after this comment section, the next ad I saw was this ad[1] from Dice (served via Doubleclick); a variant of this ad is running on a Billboard in SF, too. Every single variant that I've seen depicts a white or Indian male, typically trying to look sexy but inevitably only looking awkward. All I can think when I see them is "Yes, good, let's continue to perpetuate the stereotypes the industry is trying so hard to fix…". I'll not be using anything from them anytime soon, because of those ads.

Dice is one of the "good" ones, too. Not like all the "Want to live forever? The one weird trick doctors don't want you to know!" or whatever. Do advertisers really think I going to click an obviously fraudulent ad? You might argue "some do!" … but this is targeted ads, right? So surely by now you would know…

At one point, the ads _had_ determined that I was interested in buying computer parts correctly — although I got ads for disks when I was buying motherboards — then continued to display for months after the purchase, when I was of course no longer interested.

[1]: https://imgur.com/dCIgDQI




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