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Paying People to Be Healthy Usually Works, If the Public Can Stomach It (nytimes.com)
2 points by treefire86 on July 7, 2015 | hide | past | favorite | 1 comment



... if the money keeps coming in. AND the behaviour is simple.

"Many of the studies I’ve cited show that behaviors change while incentives are offered, but that once they are removed, people go back to old habits. Others show that while we can get patients to comply with some simple demands through such incentives, complex behavior change is harder, and not as easily influenced."

:(




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