Why ads? Facebook would be providing internet.org for free, right? If the goal is getting more people on the internet, then internet.org could provide unfettered access to the internet and still reach their goal. However, if the aim is to get more people on their platform and increase Facebook's bottom line, then the goal is about manipulating one of the most disenfranchised people.
A way out for the zero rated schemes and internet.org is to sponsor bandwidth for the end user. The telecom service providers could offer 100mb per month free to the end users and bill internet.org et al for the service.
If you provide free capped connections to the end-users (with selected services not counting toward the cap), that would be a totally different discussion indeed.
Why ads? Facebook would be providing internet.org for free, right? If the goal is getting more people on the internet, then internet.org could provide unfettered access to the internet and still reach their goal. However, if the aim is to get more people on their platform and increase Facebook's bottom line, then the goal is about manipulating one of the most disenfranchised people.
A way out for the zero rated schemes and internet.org is to sponsor bandwidth for the end user. The telecom service providers could offer 100mb per month free to the end users and bill internet.org et al for the service.