Joel/Fog Creek are one of the few entities in the startup ecosystem that I read about and think to myself, I want to be a CEO like Joel and build a company like Fog Creek.
A lot of startups claim they want to "change the world." And I think Joel can actually claim to have done that thanks to his influential blog and the humane company culture he's setup at Fog Creek. And this is without even counting stack exchange.
"That architecture is all the stuff I spent ten years ranting on this blog about, but y’all don’t listen, so I’m just going to have to build company after company that runs my own wacky operating system, and eventually you’ll catch on. It’s OK to put people first. You don’t have to be a psychopath or work people to death or create heaps of messy code or work in noisy open offices."