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I think the best ideas start with dog fooding, if at all possible. Notice a trend in the software that FogCreek makes? All easily dog foodable.

Dog fooding our own software is one of our greatest strengths: We use FogBugz and Trello to build Kiln, Trello is built from Kiln and Trello. Fogbugz is built from Kiln and FogBugz. (And Joel On Software is built with CityDesk, may it rest in peace.)

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