What I find interesting is his wishlist for better phone:
>> How about phones with fewer gadgets but better at making calls? Or with never-ending batteries? Or chargers that don't weigh three times as much as the phone?
It's useful while making predictions (or wishlists for the future) to understand that the fundamental way in which people use a product is likely to change (making phone calls is not the most important way to communicate via a cellphone anymore)
Or that there are things beyond the immediate annoyances (battery life, charger size) that make people passionate about their devices (like, what you can do with it).
Battery life and size of the electronics should be expected to improve as part of the natural evolution of technology. What you should wish for is a revolutionary way of using the product.
>> How about phones with fewer gadgets but better at making calls? Or with never-ending batteries? Or chargers that don't weigh three times as much as the phone?
It's useful while making predictions (or wishlists for the future) to understand that the fundamental way in which people use a product is likely to change (making phone calls is not the most important way to communicate via a cellphone anymore)
Or that there are things beyond the immediate annoyances (battery life, charger size) that make people passionate about their devices (like, what you can do with it).
Battery life and size of the electronics should be expected to improve as part of the natural evolution of technology. What you should wish for is a revolutionary way of using the product.