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As someone that works in email disseminations for large public companies across the globe, it's really bad idea to not have one click unsubscribes, due to the actual weight large email services weighting the act of a user marking an email as spam.

It's a crappy process to deal with, and can affect you for a critical day or two. An example being that one of clients collected email in a greasy was, and increased their email blasts from 25,000 to 75,000.

I'm sure they wanted to reach more people, but yahoo and a few others marked ALL of the messages as spam due to massive increase in volume from this client.

Advice: Do things in a non greasy way, and while you may grow slower because of it, your users, and their email providers, will like you more for it.




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