This one line is simply bang on at so many levels:
...we knew that our pitch would need to steer into investors’ biggest concern: the lack of revenue.
And seemingly relevant in the current climate of 2013 again.
In 2013, it’s whether you can break through the noise. Today, there are probably a thousand consumer internet startups founded every quarter — how do you become one of the 1 to 3 that matter in a 7-year timeframe?