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Another comment on the top of a Hacker News post making the mistake of thinking that all good revenue sources are good revenue sources for startups.

Customers don't give a crap about how easy it is to [write|deploy|test|debug], but if you add a lot of friction to the iterative process, you take away a lot of the advantage a small startup might have over an established business operating in the same space.

Established businesses actually have a lot of efficiencies when it comes to maintaining the status quo and slowly evolving change, and the Apple AppStore model adds enough friction such that status quo and slowly evolving change are much more of the terrain than not.

Keep in mind the innovator's dilemma, and think about how startups exploit it. You want to pick some area where the established businesses aren't competitive, which has narrow margins, larger scale, faster development cycles... and then when you've got a lean and mean product, you go after the established territory.

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