1) Lots and lots of negative press. (we wouldn't talk about this if this wasn't true)
2) Embarassing the CEO of a company and thereby also hurting the reputation of his company
3) And on top of that he breached his privacy
And you still think that they treated him too harsh by withholding payment?
I mean couldn't he have waited a few more days or reopen the ticket - or maybe just use Facebooks test accounts?
It's not like he waited for ages, he brought this bug to attention last friday.
But yeah, waiting a whole weekend was probably too much for him to take, so he obviously had to post on MZs wall.