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I like to think about products as stories. Some things fit into a certain story and some don't. Some stories work well for some audiences and don't for others.

You can imagine and tell any story (build any product) you want. The art is rather to build a great story and often leaving things out even if they sound like a good idea makes the story way better.

Here are great insights about how Pixar creates great stories: http://www.prdaily.com/Main/Articles/Pixars_22_rules_of_stor...

Obviously not directly applicable to Product Management but I'm pretty certain that being a great story teller is one of the key skills for Product Management.

e.g.: I love this hack:

"When you're stuck, make a list of what wouldn't happen next. Lots of times the material to get you unstuck will show up."

Sounds similar to the McDonald's theory:

"I use a trick with co-workers when we’re trying to decide where to eat for lunch and no one has any ideas. I recommend McDonald’s.

An interesting thing happens. Everyone unanimously agrees that we can’t possibly go to McDonald’s, and better lunch suggestions emerge. Magic!"

from: https://medium.com/what-i-learned-building/9216e1c9da7d

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