There are lots of parts of science that can't be experimented on (e.g. astronomy). Even for those parts that are experimental, just because you're wrong doesn't mean you're not doing science.
The current test (if I remember my philosophy of science correctly is about falsifiability - it's not science if its claims can't be disproven. From this perspective, bad experiments are still science - someone predicted that similar experiments would behave similarly, and their prediction was falsified. This is how science is supposed to work.
It gets problematic when any failure to reproduce instinctively gets explained away as experimental error on the part of the second experimenter. Even worse is when experimenters (as in this case) work to have failures to reproduce hidden from the scientific community (the authors of this study had to sign contracts that they would not identify specific failing studies before they were given the necessary data about experimental procedure.