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What about opt-in vs opt-out? Would this company be profitable if all of their toolbars were opt-in only?

I'd be willing to bet a dollar that InstallMonetizer will tank if they relied on opt-in, but will make bank if they rely on opt-out.




InstallMonetizer will tank if they relied on opt-in, but will make bank if they rely on opt-out.

Just like the US Postal Service if direct mailing was opt-in instead of opt-out. What's your point?

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The USPS is a public service. The public service is subsidized via direct mailings. If everyone opted out of direct mailings(or if direct mailings were opt-in), the USPS would continue to operate, only they would either charge much more to deliver posts, or they would be granted more subsidies from the taxpayers.

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The point is that post is providing opt-out value for their users. Install bundlers are providing opt-out things their end-users don't want or wouldn't want if they understood what's going on.

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Can you clarify what you mean?

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Please disregard that comment. I misunderstood the meaning of "direct mail" (I'm not from US). I apologize.

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Of course, the USPS is tanking anyway...

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