Great point about that quote. To me it sounds like an SEO salesman with the use of buzzwords instead of actually defining what it does and why it's important (mobile users accounting for x% of the web and growing). I know we're being short and sweet, but give me a relevant example where enhancing the user experience in this way greatly improved a site's viewership or sales numbers.
Then when I get to the "When you have a few minutes.." part, I'm completely gone. If it's so complicated that I need your help and I don't know the value, I'm not going to do it. The following sentence about "Or you can just get it here," just emphasizes this is a sales pitch, less you actually caring about my audience and the UX of my site.
I think it would have been smarter to say "It's easy to grab and install the plugin on your own, but we'd love to help get you connected if you have any problems or questions!"
Like someone in another thread said today, A/B testing is great and all, but just because you have an overall winner doesn't mean it's actually the most effective. It's just the most effective method you tested.
Then when I get to the "When you have a few minutes.." part, I'm completely gone. If it's so complicated that I need your help and I don't know the value, I'm not going to do it. The following sentence about "Or you can just get it here," just emphasizes this is a sales pitch, less you actually caring about my audience and the UX of my site.
I think it would have been smarter to say "It's easy to grab and install the plugin on your own, but we'd love to help get you connected if you have any problems or questions!"
Like someone in another thread said today, A/B testing is great and all, but just because you have an overall winner doesn't mean it's actually the most effective. It's just the most effective method you tested.