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I debunked this months ago here on Hacker News: http://news.ycombinator.com/item?id=4215474

Here's more info: http://support.google.com/feedburner/answer/79590?hl=en

The short version is that FeedBurner has a free feature called MyBrand which serves your feeds from a CNAME of your own domain. Then if you choose to leave FeedBurner, you still have full control of your feeds and permalinks. I set it up on my own domain years ago as feeds.mattcutts.com, for example.

I think this free feature of FeedBurner is one that everyone should use so that you keep feeds under your own control and served off your own domain.




Hi Matt, first thanks for getting the time to read my post, and replay. The problem I still see is that even if you have your domain the link is messed up. From your blog.

http://feeds.mattcutts.com/~r/mattcutts/uJBW/~3/8IurStR5fXw/

Goes to

http://www.mattcutts.com/blog/pubcon-2012-slides/

So if I bookmark the former, and FB dissapear you will have to create a full list of 301 redirects in your server so my links still work. Yes you have the control, but that is a lot of work.

Why not make FB links like this?

http://feeds.mattcutts.com/blog/pubcon-2012-slides/

In that case all you have to do is a 301 of feeds to www.

Hope my point is clear.

Edit: never mind. Someone found this http://www.wangarific.com/how-to-get-rid-of-feedproxy-links-...

That way you really have all the control back.


If I recall correctly, as an independent company Feedburner charged a modest fee for CNAME feeds.

Once Google acquired Feedburner, Google made the feature free.

I'm pretty sure the consumer got a nice win here.




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