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I was chatting with my Dad about how hard it is for indie retailers to compete with the Internet, but its doable. You're not selling a product anymore, you're selling an experience. The product is cheaper elsewhere so focus on giving the customer a reason to come in, book clubs, readings, comfy chairs, group spaces and so on. Books are an important part of our culture but going against Amazon now is nigh on impossible for, but Amazon sucks for discovery and recommendations so there's still scope.



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