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Why not use all social networking avenues? I use Instragram, Tumblr, and Twitter alongside Facebook, but even without paying anything on Facebook, I get views and interaction from users that I wouldn't get if I said "fuck it" about Facebook.



My impression from the article is that's what he's doing. He's still going to use FB, just de-emphasize it as the main source for fans to follow the Mavs.

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I feel like totally different people use Twitter compared to FB, with some intersection. I x-post everything.

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With so many social services, it seems like some meta-service or RSS-like application will subsume them all.

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