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From what I can see this product wouldn't be replacing email for a single person. Only possibly for narrow use cases of email where you are accepting and managing submissions of some sort.

Also I would assume that the product also uses email, or does the person submitting go through a web app for the whole process.

I think this is purely a case of a link bait title and an article that does a poor job of explaining what the product actually does. Which isn't ideal as the method your startup first gets exposed to a wider audience (first time I have seen it anyway).

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