One observation: I think your pricing is off. Too expensive. I signed up anyway, but $30 /mnt is a bit rich. I'd say $9 /mnth hits the spot. Much more than that and I when it comes time to pay, many will walk.
We'll definitely take a closer look at our pricing and consider some options. We'd like to see a good ROI even at $29+ per month by increasing our customers' conversions or gaining referrals.
At another startup I've worked on (virtualstagingsolutions.com) we've received a good amount of new sales from customers sharing their experience which would have paid for several months worth of QuotePress. Average sale price is $200-$300 for what we are selling and not taking into account lifetime value. However, I do realize our average sale price is priced higher than some other products or services so it wouldn't hurt for us to look into some other pricing plans.