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I'm really intrigued by your approach. But doesn't this come across as nagging? I get the first email, and it's perfectly fine by me. I wouldn't mind receiving such an email. But the second one seems a bit spammy to me.

Can you share what kind of feedback you got from those emails? What is your success ratio?




Hey CWIZO,

The second one is a phone call, not an email. I'd refer to it as being 'forceful' or 'insisting.' I'm interested in setting up a meeting and sometimes the person I want to meet with, sees the email, but is buried under 100 more important things to do and doesn't get a chance to respond back.

Giving a quick, direct phone call

> 'Hey, I'd love to meet, I'm Kai, I emailed a few days ago, would meeting for an informational interview this Friday for 20 minutes work for you? (yes/no)'

can be a great way to get a direct response and fast.

What's the worst case? They say 'Sorry, I can't meet.' I'd rather have that direct answer than wonder about unreturned email.

My success ratio is high enough that I'm happy with this method. I don't have detailed records of how it's performed, but I'd guess that somewhere between 10% and 25% of the emails and calls I make turn into meetings. I'm really happy with that math.

Feedback is either 'Hey, we'd love to meet, how about <time>' or 'Sorry, I can't meet.'

If they say they can't meet, I either ask them if they know of a similar company they can direct me to that I can meet with or ask if they have time for one quick question (generally I ask what skill they're looking for in applicants and candidates).

I'm moving to Honolulu in November and I'm excited to double down on using this method again.

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It's worth pointing out that Kai is a marketing specialist, and this is fairly normal (read: not bad) behavior when it comes to doing marketing. Keep in mind that he's spacing it out by a few days, which matters, and the follow-up actually demonstrates that he's (1) a human and (2) very interested.

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Well put!

I'm approaching this from a marketing perspective and effective follow-ups can make the difference between a lead becoming dead or turning into a prospect.

It also proves that I'm human and not an automated mass email. (We all hate those).

Thanks Michael!

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