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Sounds like Apple's algorithm for the App Store is pretty horrible and primitive. I wonder if most of the success stories came mainly from the fact that Apple was picking them for their feature lists.

For better or worse apple did acquire chomp sometime back:


I'm not sure how much they had to do with this but they actively have people trying to solve "app store discovery". 95% of Apps I've ever purchased have been due to personal recommendation or web review. I don't think I've ever browsed the app store for purchase. (I know I'm in the minority)

Yeh I can't imagine apps like Facebook, Twitter, Instagram, Pinterest, Angry Birds being popular without Apple featuring them. Oh wait.

And I am not sure what specifically makes the algorithm primitive.

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