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in which case you've invested the effort in making the stateful one-time token for unsubscription (is that a word?) - it's EASIER to enact that via a web link than parsing response emails

It's only easier if the recipient is web browsing, and wants to risk getting cookies and malware from a known-malicious entity...

if it's a known malicious entity I don't think I'd want to confirm that my email address is 'live' either way ...

the majority use case here is that they're not malicious, merely spammy with good intentions.

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