But if all you want is to make a successful small business, and you don't care about technology, you're not really part of my community, and I don't really want you there. I want my community to be people who care about technology first, and business second. People who care only about business and don't care about technology tend to be the kind of people who ruin the companies and the communities I like, where people care about technology first, even if those companies became valuable because they were full of people who cared about technology first.
Indeed, legally, the first year of any business is considered its "startup" year (and possibly longer, in specific situations), and during this time the "startup" is eligible for tax breaks or exemptions under state and federal tax codes. This use of "startup" precedes Silicon Valley.
Yes, a bakery is a startup if it is just starting up. So is a taco cart, if it the vendor is just starting out. This is the classical definition of startup.