I think you might be right. I think "flooding the zone with shit" might be the only effective response when the zone is already flooded with everyone else's shit (msm, social media etc)
He's also not the only one doing it. Every time the Deep State needs to sneak in something particularly vile and avoid public scrutiny, we get "UFOs", or "directed energy weapons", or "Russian/Iranian/North Korean hackers" or something like that. "UFOs" have been used for this since the 60s. "Directed energy weapons"/"Cuban syndrome" - since the 90s. "Hackers" are more recent. Works like a charm.