Which is in this case a pretty important distinction. Letting another company leverage user data within the bounding zone which you've defined is not the same thing as is being alleged here, which is actually sharing data.
It's quite literally the difference between exposing a public API and actually handing over the contents of the database.
> Letting another company leverage user data within the bounding zone which you've defined is not the same thing as is being alleged here, which is actually sharing data.